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4 Tips for Selling Your Business


It can be an often overwhelming feeling when you decide to sell your business. There are many reasons why you might be considering the sale of a company that you have taken the time to build. It could be due to retirement, the need to get out while still on top, or because you want to explore an entirely new venture. In amongst the excitement, you might be feeling a bittersweet sensation, and if your reasons for selling are because of life changes, then stress is an additional factor to consider. If you want to sell a business with minimal fuss and maximum ease, then these tips could be all the help you need to get the process right and make the maximum profit.

Keep Your Sale Quiet

Your business will undoubtedly continue running while you go through the process of a sale. Some business models will be able to transition smoothly to a new owner, but it’s best to protect your existing customers and your new buyer by keeping the sale as low-key as possible. You don’t want to send your customers into a panic about it. You should also take care and choose the right time to tell your employees about your decision to sell. Take the sale slowly and transition in a way that doesn’t negatively impact the future of the business or the wellbeing of your existing client base.

Get Professional Assistance

No matter why you’re selling your business, it’s essential that you have the right help in terms of your finances and legalities. You should also consider hiring the services of industry-specific business consultants who can guide your business model sale more easily. Law firms, for example, require some state-specific processes, so check with Lawbiz if you are hoping to sell an attorney practice. The more that you can make use of experienced professionals, the easier it will be to sell your business.

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Be Realistic about Price

Buyers will be looking at your business from every possible angle. You might be tempted to price your business higher if it is performing exceptionally well. However, you will also need to factor in ongoing and future profit potential, the established relationships that you have with your customers, as well as the amount of time that a new owner will need to transition into total ownership. Setting too high of an asking price will slow down your sale, and could make it impossible to sell.

Evaluate Expenses

There’s a good chance that you will have used your business to pay for personal expenses. Once you decide to sell, this habit needs to stop. You need to ensure that buyers have the clearest possible picture of your business costs, and including your own personal expenses through a business account will only make your business look less profitable. Keep your finances separate, and buyers will be able to build a better picture of your business expenses, net profits, and overall revenue.

The more that you take the time to plan your business sale, the more likely that it will sell quickly and for the right price. Don’t underestimate the need for professional help, and keep your brand image as secure as possible. Selling any business can be time-consuming and stressful, and it can be easy to overlook some key steps. Don’t go blindly into the sale, and your business could be in a safe pair of hands before you know it.

Sean Jacobson

I'm Sean, a former HR and business consultant providing you insights into the business world for Leader to Leader.

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